Press

Laser Projectors: The innovation in our product range

Geisenfeld (Bayern)/Eschach (Baden-Württemberg), 18th October 2010.

The TIP GmbH has signed a distribution agreement since 10.01.2010 with AAXA Technologies Inc. in Santa Ana (United States). The agreement concerns the distribution of the entire product range AAXA for Germany.

AAXA Technologies Inc. is a leader in the development of mini projectors. In addition to the mini-projectors in traditional LED technology is the special attention of the innovation in laser projector. AAXA Technologies Inc. is the premier provider of a pico-laser projector with integrated DVD burning software. Through this new development, the applicability and the mobility has been increased. The L1 laser projector can be used without a connected computer for presentations, because the presentation file can be loaded directly onto the internal memory of the projector and presented. In addition to the laser technology, this the key product benefit.

The AAXA products range includes 4 LED projector and a laser projector. AAXA The products are equipped with a media player and up until now have not been available in Germany.

The laser model (L1 Laser Pico Projector), released on 11.10.2010, has been tested on FOCUS.de and has a very good rating. Besides the technological advantages of the laser (image quality, focus, standby time) compared with traditional LED technology, the self-explanatory operation of the multimedia player compared particularly well with the previous LED projector for a very positive impression.
http://www.focus.de/digital/multimedia/aaxa-l1-laser-pico-projector-immer-scharf_aid_557944.html

With this distribution agreement TIP GmbH enters a new business area for strategic expansion of business activity. The previously existing distribution channel industry and agencies will be extended by the office supplies wholesalers. Further distribution facilities in the area of consumer electronic commerce (Media Markt, Saturn expert, etc.) are forseen.

 

Website relaunch

Geisenfeld (Bayern)/Eschach (Baden-Württemberg), 03. März 2010.

The new TIP GmbH is now live. The new design of the website was required due to the success of a new product area. Apart from the classic assortment of advertising media and promotionwear, the focus is now also on Medicalwear.

An online presence now has a high priority in the advertising branch, especially the facility to order online. For these reasons there is now an online order facility in all three areas, providing a thorough and transparent overview of the whole assortment.

A Noticeable addition is the area Branch Studies. In the the "Press" section of the site there are now downloadable market studies for those interested. The GWW market study sheds light on the advertising branch from an industry point of view as well as that of the consumer.

Latest news and features can be found on the homepage as well as on following pages via a news scroller. There is also information about the new TIP GmbH Fan page on Facebook.

 

Network-Marketing in the advertising trade

Geisenfeld (Bayern)/Eschach (Baden-Württemberg), 16.Februar 2010.

Social Marketing or Network Marketing is the latest trend of communication. Apart from the interaction and targeted support of word of mouth recommendations, it is logical to place banner ads in such popular networking sites such as Facebook, Xing, YouTube or MySpace.

Tip GmbH has placed a banner ad on Facebook since the 12.02.2010 and also an interactive fan-page. This page serves not only as a means of communication with clients and other interested parties but also as a blog.

The idea behind the blog is to present a direct exchange of experiences between users and marketing people about advertising. Also to allow discussion of particular ideas. "The user can discuss particular advertising articles with other users to exchange opinions and learn new ideas. Users may also discuss their experience of advertising gifts and how these met their expectations", explains Jörg Franke, Director and founder of TIP GmbH.

TIP GmbH is a leader in the advertising media branch with this kind of open discussion on Facebook.

Here is the link to the Fan-Seite auf Facebook:

http://www.facebook.com/pages/TIP/289454291955

For images and further inquiries please contact out press department on presse@tipgmbh.de